Join Our Coalition!

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Travel & Tourism Partners

Too Rare To Wear is a coalition of tourism businesses, conservation organizations, and media organizations educating travelers about the trade in turtleshell souvenirs and how to avoid them. Turtleshell products are found in souvenir shops and markets across Latin America and travelers are the biggest market for these products. By joining our coalition, you can help end the demand for turtleshell souvenirs by sharing educational materials with the public.

Fill out the form to join or inquire and download our partnership guide below. You can find our resources for partners here

Tourism Organizations:

National Tour Operators:

Dive Shops: